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Building Tomorrow: WR-AP's Vision for Integrative Urban Industrial Spaces

In the rapidly evolving landscape of London's infrastructure, the Industrial and Logistics (I&L) sector has emerged as a cornerstone of the city’s economic and operational strategy. Particularly in 2024, as the residential sector experienced a noticeable slowdown, WR-AP strategically shifted its focus toward the burgeoning potential of I&L. This sector not only supports the complex infrastructure of urban economies but also drives substantial economic development through job creation and logistical efficiency. This blog delves into the strategies needed to enhance London’s I&L capacity, explores insights from the Greater London Authority (GLA), and highlights WR-AP’s innovative Northfleet Embankment West project.


Challenges of Industrial Space in London

London faces a significant challenge in providing sufficient and appropriately located industrial spaces to meet the demands of its growing population and the escalating requirements of e-commerce. Historically, a substantial amount of London’s industrial land has been repurposed for residential development, exacerbating the scarcity of industrial sites. To address this, the city is exploring several strategies:

  • Intensification of existing sites: This involves increasing the density of buildings on current industrial sites to accommodate more operations without expanding the physical footprint.

  • Co-location: Integrating industrial functions with residential or commercial spaces to optimize land use and reduce logistical inefficiencies.

  • Adaptive reuse: Transforming existing buildings to industrial use, leveraging structures that are currently underutilized.

These strategies aim not only to meet the logistical demands but also to integrate industrial functions more seamlessly into urban settings.

Vineyard Pit site at Northfleet Embankment West
Vineyard Pit site at Northfleet Embankment West

WR-AP’s Northfleet Embankment West Project

A prime example of strategic urban I&L development is WR-AP’s Northfleet Embankment West project. This project effectively balances the development of 46,000 square metres of employment floorspace with residential areas designed by our collaborators BPTW and Bellway Homes, embodying the concept of co-location.


Located on the eastern banks of the Thames, the Northfleet Embankment West project is a pioneering development that smartly balances industrial operations with residential living. The project is designed to cater to the burgeoning demand for efficient logistics facilities while addressing the housing needs of the community.


The project's location is strategically chosen to maximise accessibility and minimise environmental impact. It is well-connected by the East-West Fastrack bus route, ensuring seamless transportation links to other parts of Ebbsfleet and the South East. This connectivity not only facilitates the efficient movement of goods but also eases commuting for residents and employees, aligning with sustainable urban transit goals.


Concept for the elevational treatments were inspired by the dramatic exisiting site landscape features
Concept for the elevational treatments were inspired by the dramatic exisiting site landscape features

Northfleet Embankment West - Materials selection
Northfleet Embankment West - Materials selection

Reflecting WR-AP’s commitment to environmental sustainability and aesthetic excellence, the architectural design of Northfleet Embankment West incorporates a sophisticated materials palette inspired by the site’s natural and industrial heritage. The development features a dark brick base with dark cladding representing the historical industrial tunnels, which gradually transitions into lighter cladding panels that echo the nearby chalk cliffs. This design strategy not only harmonises the buildings with their surroundings but also enhances the visual appeal of the industrial spaces, making them integral and pleasing elements of the community landscape.

The chalk cliffs of the existing site at Northfleet Embankment West
The chalk cliffs of the existing site at Northfleet Embankment West

Further enhancing the community aspect, the wider masterplan includes several green spaces and a new riverside promenade, which provide recreational areas for residents and enhance the ecological value of the site. These public spaces are designed to foster community interaction and provide a respite from the urban environment.

Church Path Pit site at Northfleet Embankment West
Church Path Pit site at Northfleet Embankment West

Insights from the Greater London Authority

The GLA advocates strongly for the protection and strategic intensification of Strategic Industrial Locations (SILs). Their approach promotes a mixed-use development strategy where industrial and other land uses are integrated to maximize efficiency and support the city’s dual goals of economic growth and housing provision. Policies encourage the development of multi-storey industrial buildings and innovative land-use strategies to ensure that the city can accommodate its growing industrial needs without sacrificing housing and community amenities.


Innovative Project Showcases and the Future of I&L in London

London's innovative approaches to I&L serve as blueprints for sustainable urban development. Projects like Northfleet are at the forefront, demonstrating how vertical space utilization (multi-storey buildings) can expand I&L capacity efficiently. These developments are pivotal not just for accommodating industrial activities but also for their potential to integrate green technologies and sustainable practices, thus contributing positively to the urban environment.

Furthermore, the project showcases in the NLA report highlight the sector’s innovation and ambition. For example, the design-led solutions adopted in these projects address critical needs for industrial spaces while enhancing the aesthetic and functional quality of urban areas.

As London continues to adapt and evolve, the role of I&L facilities within urban areas will be crucial in sustaining its growth and ensuring the efficient functioning of its economic activities. WR-AP’s Northfleet Embankment West project exemplifies the potential of well-planned I&L developments to significantly enhance both the economic landscape and the quality of urban life. For those interested in deeper engagement with our projects or exploring the opportunities we are developing in this vital sector, we invite you to reach out.


Two projects stand out for their innovative approaches and contributions to the urban fabric: U+I Morden Wharf and Industria. These projects illustrate the potential of thoughtful design and strategic planning in transforming I&L spaces into integral parts of the community.


U+I Morden Wharf

U+I Morden Wharf is a significant development situated on the Greenwich Peninsula, representing a paradigm shift in mixed-use environments. This project encompasses a comprehensive plan that integrates residential, commercial, and I&L spaces alongside expansive public realms. Key to this development is its focus on sustainability and community engagement, featuring a robust integration of green spaces and public waterfront access that encourages community interaction and connectivity.

The architectural vision for Morden Wharf includes cutting-edge design elements that prioritize environmental sustainability, including energy-efficient buildings and infrastructure that supports low-carbon transportation options. This project not only aims to revitalize the area but also sets a benchmark for future developments in how industrial sites can contribute to and coexist with their communities.

Morden Wharf Southern Warehouse by OMA, imagery ©Pixelflakes
Morden Wharf Southern Warehouse by OMA, imagery ©Pixelflakes

Industria

Industria, designed by Haworth Tompkins, represents an exemplary model of modern industrial architecture in Barking and Dagenham. This project features a community of light industrial units and maker spaces housed within a sustainable, multi-storey building. Industria is tailored to adapt to the evolving needs of the sector, equipped to accommodate a variety of industrial users from start-ups to established manufacturers.


What sets Industria apart is its focus on sustainability and flexibility. The building incorporates a range of eco-friendly design features, such as high levels of insulation, renewable energy sources, and green roofing. These elements not only reduce the building's carbon footprint but also enhance the working environment for its occupants. The flexible design of the spaces ensures that they can be adapted over time to meet changing market demands, emphasizing long-term resilience in industrial design.

 Industria by Haworth Tompkins - Photography ©Fred Howarth
Industria by Haworth Tompkins - Photography ©Fred Howarth

Both U+I Morden Wharf and Industria are pivotal in showcasing how industrial and logistics facilities can be integrated into urban landscapes to foster economic growth, enhance community well-being, and promote sustainable practices. These projects serve as prime examples for other cities looking to develop their industrial sectors in environmentally and socially responsible ways. Through such innovative developments, London is setting the stage for a future where industrial spaces are not just functional but also key contributors to the city’s vibrancy and livability. As WR-AP continues to push the boundaries in urban development, these projects inspire our ongoing efforts to reimagine the potential of industrial and logistics spaces within the urban context.


Integrating Logistics with Community and Employment

Logistics operations are increasingly seen as integral components of the communities they inhabit. By incorporating innovative design solutions that enhance the aesthetic and functional quality of industrial spaces, these facilities can provide pleasant visual landscapes, improve local environmental quality, and offer public amenities. Moreover, the logistics sector's role as a major employer is significant—offering a range of job opportunities from entry-level positions to skilled management roles, many of which do not require higher education but offer career progression and stability.


WR-AP’s Perspective on Community-Focused Logistics

At WR-AP, we align with the vision that logistics can and should be a good neighbour and employer. We believe in developing projects that not only meet commercial and operational needs but also contribute positively to the local communities. For instance, our approach incorporates creating spaces that are visually appealing and accessible, integrating green spaces, and ensuring that our developments enhance rather than disrupt the local area.

Moreover, WR-AP is committed to the economic development of the communities where our projects are located. We focus on creating employment opportunities, offering training and skills development, and engaging with local businesses and suppliers. Our projects aim to be community hubs that provide value beyond their economic output—acting as centres of employment, training, and social engagement.


Conclusion

In conclusion, the ability of logistics to be a good neighbour and employer is not just theoretical but is being implemented in projects across London. Our Northfleet Embankment West project is a testament to this commitment, where industrial and residential coexist with mutual benefits, enhancing both the community and the local economy. As the logistics and industrial sectors continue to evolve, WR-AP remains dedicated to pioneering developments that respect and contribute to their communities, demonstrating that logistics facilities can indeed be excellent neighbours and significant contributors to local employment.

 

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WR-AP is the trading name of Weston Rengifo Architects Practice Limited. Registered in England and Wales : No. 11218587. Registered office  15 Teddington Business Park  Teddington  TW11 9BQ

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